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Cookie banner and analytics

Enter your tracking IDs (Google Analytics 4, Google Tag Manager, Meta Pixel) on the Settings → Analytics tab and switch the banner on on the Cookies tab. Trackers only run when the cookie banner is on and the visitor clicked Accept – with the banner off, no tracker runs at all.

Both tabs are in the Marketing group.

Cookies

  • Show cookie consent banner on public pages – strongly recommended if your visitors are in the EU.
  • Banner text, Accept label, Decline label – set per language; visitors see them in their own language.
  • Privacy policy URL – type an address or pick a page. If the banner is on without a link, the tab warns you: GDPR treats consent as incomplete without it.
  • Changing consent later – visitors must be able to withdraw consent as easily as they gave it:
    • A “Cookie settings” link in the footer (if the footer is off, the floating icon shows instead),
    • A floating icon in a bottom corner,
    • Not shown automatically – then you place a link to #cookie-settings yourself (in the menu, the footer or the privacy page).

Save with Save consent.

Analytics

  • Google Analytics 4 ID (G-…), Google Tag Manager ID (GTM-…), Meta (Facebook) Pixel ID.
  • Custom script – for other tools (for example Hotjar, Plausible, Microsoft Clarity). Only <script src="https://…"> references are accepted; inline JavaScript is rejected on save.
  • If the cookie banner is off, the tab warns you and Open Cookies tab → takes you there.

Save with Save analytics.

A tip for accurate numbers

After the first page view, the site itself sends a page view on every further page change. So in your GA4 data stream's enhanced measurement, switch off "Page changes based on browser history events", and in Google Tag Manager use a page_view Custom Event trigger (not a History Change trigger), or page views are counted twice.